![reverb lp guide to burger records reverb lp guide to burger records](https://images.reverb.com/image/upload/s--y3qxRqhv--/a_exif,c_limit,f_auto,fl_progressive,g_south,q_auto:eco,w_1280/v1435409467/jwiksvzjtjwkwvwmipha.jpg)
In the New Religion of mall culture, product placement and instant gratification, "prefab messiahs" like Ronald McDonald and the Pillsbury Dough Boy were trotted out by their corporate masters to replace the old guard of unprofitable prophets. In an attempt to deal with it all, our heroes sought refuge in the Dada reverie and post-WWII existentialism that ended up yielding their moniker. The stark reality of the Reagan Era had already taken hold, with its yuppie-driven consumerist, conformist and "product"-focused fetish culture. undergrads began a unique post-punk musical trajectory through the burgeoning-yet-insular Wormtown ( Worcester, MA ) underground. Armed with borrowed guitars, puny amps, and a mission to confound the status quo, the three Clark U.
![reverb lp guide to burger records reverb lp guide to burger records](https://images.reverb.com/image/upload/s--AhAC96K8--/f_auto,t_large/v1562505372/xmsjfodfk3feubmo5ff4.png)
Thus began the simultaneously prank-ish and poker-faced "manifesto", using 60s rock album liner notes as a wobbly template.The flyer was printed up and cast about the beer-moistened tables at The Prefab Messiahs' first ever show on November 15, 1981.
![reverb lp guide to burger records reverb lp guide to burger records](https://images.reverb.com/image/upload/s--EeeI72h---/a_exif,c_limit,f_auto,fl_progressive,g_south,q_auto:eco,w_1280/v1466100861/ebkmokjdn87ro5ac2tdp.jpg)
Reality could not keep the PREFAB MESSIAHS down! Still, if the Media is the Message, just what are these guys talking about? In short, they're talking about you and me and no one in particular – about the kind of Eternal Struggle that most "bands" and "musicians" don't even realize exists." The Prefab Messiahs' Press Archive: ".Was it only 3 or 4 weeks ago that the future PREFAB MESSIAHS first pooled their cosmic energies and talents, and – crooning their messages about our Plastic Age – decided to totally revolutionize Pop Music? The Concept was shocking in its boldness – 4 young men with a Destiny – from the Store 24 to Mister Donut their eyes burned with what they saw, even as they lapped it up faster than a small order of McDonald's fries.
![reverb lp guide to burger records reverb lp guide to burger records](https://images.reverb.com/image/upload/s--QSJsC_Vy--/a_exif,c_limit,f_auto,fl_progressive,g_south,q_auto:eco,w_1280/v1388778418/wcummjxqb6ltcyob1snh.jpg)
RIYL: King Tuff, Television Personalities, Thee Oh Sees, The Clean, Swell Maps, White Fence, Josef K, Ty Segall, The Twinkeyz, The Modern Lovers, Desperate Bicycles We proudly present a remastered release of our 1981-83 anthology, 'Devolver'!